LA REID

A FUTURE YOU CAN'T RUSH

A FUTURE YOU CAN'T RUSH

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Another week another Future album it seems but no complaints here! Future stated in a recent interview w/ Zane Lowe that his latest album HNDRXX, is the album that he always wanted to make. In 2014, FUTURE released his sophomore project "HONEST" to mixed/negative reviews. Since his entry into mainstream stardom, fans criticized Future for going commercial/pop and assumed that he forgotten his roots. Also, add into the mix his past relationship with r&b singer Ciara, fans thought Future was too high off life(or maybe codeine) to give the fans music that they wanted.

Following a split with Ciara and a brief musical hiatus Future alongside with the superstar-to-be Metro Boomin dropped what most people consider the comeback of the century which was his "MONSTER" mixtape. FUTURE didn't stop there as he released the mixtapes "Beast Mode" , "56 NIGHTS" and the classic album "DS2". This run even placed him alongside Toronto superstar DRAKE for the collaborative mixtape "WHAT A TIME TO BE ALIVE" featuring the monstrous hit "JUMPMAN" and the highest grossing hip hop tour of all time "SUMMER SIXTEEN TOUR".

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To get to a point of damn near a 100% creative freedom like FUTURE is at doesn't come easy. Most people would have faltered after a broken public relationship and a barrage of criticism from fans. A lesson for those in every walk of life, the point of life you aim to be doesn't arrive overnight and it often features more turmoil than joy along the way. The only way to ensure victory is to never stop playing the game and if you play long enough you'll be the one making the rules!

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